I’m sure we can all agree that the ongoing pandemic has disheartened us in one way or another. In the months since its outbreak, we’ve heard of or personally experienced loss, we’ve had our social interactions disrupted or in most cases depleted, we read as favorite businesses closed their doors forever, and that others were struggling to pay the bills.

My goal for the podcast is to help small businesses build deeper relationships with their current customers and also help them forge new ones. I have found that small businesses often know how to tell customers “what” they sell, but often struggle to articulate the story behind “why” they sell what they do.

Nick is the creator of the Yinz Biz Podcast. Yinz Biz is a new podcast, which allows you to discover the stories behind Western Pa's small businesses. A perfect fit for our passion for helping small businesses in Western PA.