Setting up a Facebook Business Manager account is crucial for protecting your business and managing your digital assets. This step-by-step guide covers everything from creating your account to verifying your business and claiming your domains, ensuring your brand stays secure and organized.

Navigating business partnerships involves tackling common dysfunctions like misaligned visions and unclear roles. By focusing on strengths, ensuring aligned goals, clarifying responsibilities, and fostering open communication, partners can overcome obstacles. Addressing these key areas strengthens collaboration, paving the way for a successful and harmonious entrepreneurial journey.

Discover Media Pulse's Facebook Ad Strategies to elevate your digital marketing. Learn how to craft compelling ad copy and use visuals that captivate. Transform clicks into lasting connections with our expert insights

Small business owners, often with limited time and resources to fully understand the depths of digital marketing, are prime targets for these scams and schemes.

In digital marketing, ethics are key to success. We examine the fine line between persuasion and manipulation, underscoring the need for transparency and honesty to build trust and protect reputation. Ethical practices not only comply with regulations but also define our legacy in the digital realm, emphasizing the importance of integrity in every marketing strategy.

Leveraging trend research is key in the small business world. At Media Pulse, we used it to transform a gluten-free bakery's offerings, identifying a demand for tastier options and driving significant growth. Tools like Google Trends and AnswerThePublic can reveal consumer trends, helping you tailor your strategy and elevate your brand. Embrace these insights to propel your business forward.

Venturing online requires safeguarding your digital assets against control tactics by marketing firms. It's essential to assert ownership, insist on transparency, and arm yourself with digital management knowledge. At Media Pulse, we advocate for ethical marketing, empowering small business owners to navigate the digital landscape securely and maintain autonomy over their online presence.

One big challenge your business might be facing is growing your following on social media platforms like Instagram. While you may be tempted to take the “easy” way and buy followers, you should know that this method has been proven to be a very unwise idea.

By now, we all know that social media advertising is a must in order to be successful in best defining your brand. However, creating a balance between your organic content and paid social advertising can be really tricky. Luckily, we’ve created this blog to better explain your options and guide you through the process.

Text message (SMS) marketing is a highly effective means of communicating with your customers. However, are you conducting this form of marketing with your customer’s consent?