Have a business on Facebook? You need to be using Facebook Business Manager. It’s an important tool that keeps your digital assets centralized, safe, and organized. There is always confusion around being a page owner or admin, Business Suite, Business Manager, Creator Studio, and more. The difference between each level is important, especially when sharing your digital assets with any third-party.

Google provides a free demo account of google analytics. This tool is both fun to play around with and informative as it allows you to run hypothetical goals and different filters.

Digital marketing, just like any other business vertical, comes with a lot to learn! Let’s go over some of the basic terminology.

The privacy wars are officially on! Welcome to the $80 billion shake-up. Let's dive into IDFA changes and how we got here.

The outrageous number of shops on Etsy makes it extremely difficult to get views to your shop. If someone has to scroll through to page 3 to view your shop, it most likely will not happen.

Start with the basics. Where are your customers? Usually searching for something on Google. Priority number one for your business is all about getting your business found. Start with Google My Business.