Nice to meet you!
Jake Landon
Founder
Founder of Media Pulse, Jake Landon, is a digital marketing expert with an M.S. in Integrated Marketing Communications with an emphasis on digital analytics from West Virginia University. Upon receiving his master’s, Jake began building Media Pulse from the inside out, and by using a unique approach, personally selected his team of marketing professionals based on their area of expertise and Clifton strengths.
Jake has a passion for gaining knowledge and sharing it with others, which is why he’s created such a unique business for individuals, business owners, agencies, students, and groups looking to market their businesses the right way.
In digital marketing, ethics are key to success. We examine the fine line between persuasion and manipulation, underscoring the need for transparency and honesty to build trust and protect reputation. Ethical practices not only comply with regulations but also define our legacy in the digital realm, emphasizing the importance of integrity in every marketing strategy.
Have a business on Facebook? You need to be using Facebook Business Manager. It’s an important tool that keeps your digital assets centralized, safe, and organized. There is always confusion around being a page owner or admin, Business Suite, Business Manager, Creator Studio, and more. The difference between each level is important, especially when sharing your digital assets with any third-party.
Google Meet is our preferred way to meet with people, from free meetings, client meetings to our mentorship program. We have experienced common problems throughout these meetings, learn how to avoid them, and have the best meeting experience.
Favicons are an absolute must for building your brand. It’s simple to create and an absolute must for building your brand identity.
So much has already changed in 2021 with Facebook. Is Facebook trying to scare business away?
The continuation of the Privacy Wars blog series. Is Facebook for small business really going to hurt from Apple’s strict stance on Privacy?
Nick is the creator of the Yinz Biz Podcast. Yinz Biz is a new podcast, which allows you to discover the stories behind Western Pa's small businesses. A perfect fit for our passion for helping small businesses in Western PA.
Digital marketing, just like any other business vertical, comes with a lot to learn! Let’s go over some of the basic terminology.
The privacy wars are officially on! Welcome to the $80 billion shake-up. Let's dive into IDFA changes and how we got here.
Start with the basics. Where are your customers? Usually searching for something on Google. Priority number one for your business is all about getting your business found. Start with Google My Business.
Facebook targeting is out of control, but a fantastic resource for any business. The Facebook ad network is one of the best ways to reach your audience.
