Media Pulse Blog

A Beginner’s Guide to Paid Social Advertising

A Beginner’s Guide to Paid Social Advertising

By now, we all know that social media advertising is a must in order to be successful in best defining your brand. However, creating a balance between your organic content and paid social advertising can be really tricky. Luckily, we’ve created this blog to better explain your options and guide you through the process.

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Knowing the Difference: Social Media vs. Digital Marketing

Knowing the Difference: Social Media vs. Digital Marketing

While many might believe that social media and digital marketing are two in the same, the truth is that social media is just a piece of what goes into successful digital marketing. In this blog, we’ll go over how both social media and digital marketing can be utilized to promote your business across a variety of digital platforms.

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Explained: Facebook Business Manager

Explained: Facebook Business Manager

Have a business on Facebook? You need to be using Facebook Business Manager. It’s an important tool that keeps your digital assets centralized, safe, and organized. There is always confusion around being a page owner or admin, Business Suite, Business Manager, Creator Studio, and more. The difference between each level is important, especially when sharing your digital assets with any third-party.

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Staying Business-Positive during COVID-19
Advice, Business Guest User Advice, Business Guest User

Staying Business-Positive during COVID-19

I’m sure we can all agree that the ongoing pandemic has disheartened us in one way or another. In the months since its outbreak, we’ve heard of or personally experienced loss, we’ve had our social interactions disrupted or in most cases depleted, we read as favorite businesses closed their doors forever, and that others were struggling to pay the bills.

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